VISCORS: A visual-content recommender for the mobile Web

Chan Young Kim; Jae Kyu Lee; Yoon Ho Cho; Deok Hwan Kim

doi:10.1109/MIS.2004.75

VISCORS: A visual-content recommender for the mobile Web

Chan Young Kim
, Jae Kyu Lee
, Yoon Ho Cho
, Deok Hwan Kim

管理学院

Korea Advanced Institute of Science and Technology
Dongyang Technical College
Kookmin University

科研成果: 期刊稿件 › 文献综述 › 同行评审

65 引用（Scopus）

摘要

The advantages of VISCORS, a visual contents recommender system, for the mobile web are discussed. VISCORS combines the two popular information filtering techniques, collaborative filtering and content-based image retrieval. With the help of VISCORS, the customers can purchase content with much less search effort and much lower connection time. It also helps mobile web content providers in helping the profitability of their business because lower customer frustration in finding desired content increases revenue through an improved purchase conversion rate.

源语言	英语
页（从-至）	32-40
页数	9
期刊	IEEE Intelligent Systems
卷	19
期	6
DOI	https://doi.org/10.1109/MIS.2004.75
出版状态	已出版 - 11月 2004

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10.1109/MIS.2004.75

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VISCORS: A visual-content recommender for the mobile Web

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