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Why patients switch help from online to offline: An empirical investigation of emotions and effects of cognitions

  • Xi'an Jiaotong University
  • University of New Mexico

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

1 Scopus citations

Abstract

People have different reactions when they encounter different levels of health threats. Individual cognitions towards the seriousness of health threat and emotions arise from health threats often motivate people to seek help online and offline. To examine the effects of cognitions and emotions on help seeking behaviors on different levels of health threats, we propose a research model based on protection motivation theory and cognition-emotion-behavior framework. Empirical data were collected through questionnaires and analyzed by Smart PLS. The results show that perceived susceptibility and perceived severity have positive significant influence on fear which leads on anxiety. Perceived health knowledge has negative influence on anxiety. Fear and anxiety can motivate individuals to seek help online and offline, especially in the high health threats condition. In addition, fear has significant influence on help seeking offline while anxiety has significant influence on help seeking online. Expectation confirmation has different effects on help seeking offline in different levels of health threats. This study extends PMT through the lens of cognition-emotion-behavior framework, and it expands research scope to help seeking behaviors.

Original languageEnglish
Title of host publicationProceedings of the 51st Annual Hawaii International Conference on System Sciences, HICSS 2018
EditorsTung X. Bui
PublisherIEEE Computer Society
Pages3197-3206
Number of pages10
ISBN (Electronic)9780998133119
StatePublished - 2018
Event51st Annual Hawaii International Conference on System Sciences, HICSS 2018 - Big Island, United States
Duration: 2 Jan 20186 Jan 2018

Publication series

NameProceedings of the Annual Hawaii International Conference on System Sciences
Volume2018-January
ISSN (Print)1530-1605

Conference

Conference51st Annual Hawaii International Conference on System Sciences, HICSS 2018
Country/TerritoryUnited States
CityBig Island
Period2/01/186/01/18

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